Mission:

To promote the conservation of Alabama’s wildlife and related natural resources, as a basis for the social and economic prosperity of present and future generations, through wise use and responsible stewardship of our wildlife, forests, fish, soils, water, and air.

Vision:

To be the recognized lead conservation organization in Alabama empowered by:

* a large, diverse, informed, and actively engaged membership;

* programs and projects that promote conservation education, direct conservation and stewardship of wildlife and related natural resources, and our hunting and fishing heritage;

* a financially solid infrastructure;

* and an efficient and effective staff.