Mission :
Audubon`s mission is to conserve and restore natural ecosystems, focusing on birds, other wildlife, and their habitats for the benefit of humanity and the earth`s biological diversity.
Our national network of community-based nature centers and chapters, scientific and educational programs, and advocacy on behalf of areas sustaining important bird populations, engage millions of people of all ages and backgrounds in positive conservation experiences.
National Audubon Society Strategic Plan
Creating a Culture of Conservation
The Change, the Challenge, the Plan Though an old story, it bears re-telling — of how, a century ago, determined citizens banded together in common outrage against the slaughter of herons and egrets whose feathers were being used to adorn ladies` hats. Those citizens, who succeeded in fostering laws to protect birds and their rookeries, called themselves the Audubon Society.
The story has resonated throughout the history of the conservation and environmental movements because its guiding ethic still lies at the heart of our collective vision — an ethic which asserts that citizens can and must succeed in preserving their natural heritage.
Audubon`s story parallels the story of the environmental movement, as one of its leaders, as its bellwether. In the first half of the century, Audubon was there to lead the way when protection of the nation`s crown-jewel” wildlands topped the agenda. And during the 1970s and 80s